Cheltenham Balloon Fiesta “We can’t thank the DP Marketing Communications team enough for all their hard work and dedication. For a first event, we couldn’t have been happier with the response from the local community and we are looking forward to a bigger and better year building upon the work that has already been done.”David Bailey Our task The organisers of the event contacted us for help advertising...
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Thinking about launching a product? We speak to a lot of business owners that are keen to launch products but just don't know how to do it. We thought we would share a few of our top tips with you. 🔧Always fix a problem for your customers with your product not just because you think it will be cool to have one. 👨👩👧👦You need to know more than...
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So, you had a great idea and got all excited, using your years of experience to develop a totally awesome product. You launch it and sit back, waiting for the £££’s to come in, but much to your surprise...
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Why don't all well-designed websites convert? So...
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As a restaurant or café owner you have probably spent a lot of time and investment in finding talented chefs and perfecting your menu options. You've planned your décor to provide just the right kind of ambiance and if your customers are enjoying your food, your're halfway there – but if business is slow and you want to attract new diners, read on… Bring in the experts Just because you're...
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Anyone can build a website – right? When it comes to building a website, many companies and individuals can claim to set up your website for minimal costs, publishing it live for the world to see within hours. Amazing right? Wrong! A website is an investment, a business shopfront and with savvier than ever consumers, it needs to be not only aesthetically appealing but highly effective at...
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Get the perfect new logo with our top tips When it comes to logo design, many business owners (or aspiring business owners) simply don’t put enough thought into it and hire a low-cost designer without thinking about the importance of brand identity and marketing strategy. After all, how important can a logo be? It just needs to look good doesn’t it? Wrong. It’s massively important! It actually...
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Spring clean your brand The Spring has Sprung (Hopefully…. Almost – what can we say? We’re optimists!)! Out with the old, in with the new – time to evaluate what your branding is saying about you. Here is a great check list to ensure you are keeping your brand fresh, up-to-date and in the minds of your customers. It’s always a challenge, but one not to...
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We know, it’s been 2017 for a month now but we have been polishing out latest addition to the DP Marketing Communications family… Our brand spanking new, totally awesome, the bees knees DP Marketing Communications Brochure!Its full of lovely info – all about us, why you should use us (because we know what we’re doing and we want to make sure you get a full...
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Marketing what? What is it? Nothing scary! Don’t worry! Quite simply, a marketing funnel is the set of steps in a marketing process. Every business has them, although some are more complex than others. The more each step of the process is optimised for the customer and the business, the more your sales and customer referrals will increase.Your funnel is the journey a person takes from being...
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Embrace the power of video We are assuming of course you already have one! If not, either shoot one yourself or get in touch with us www.dpmarketingcommunications.com and we can help you with that - for as little as £25 for an intro video.Anyway, now you have your beautiful video, all about your lovely business, what do you do with it? Step 1 Set up your YouTube channel...
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Why every business needs marketing In today’s society, every business needs marketing. Well, ok, you don’t but you can guarantee that your competitors will be adopting marketing techniques and planning their marketing objectives and strategies and if they are and you’re not…. Well, we’ll let you do the maths.But employing people is timely and costly and how do you even know that the person you’re employing...
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FREE 6-month Marketing Plan for Builders, Contractors and Small Business Owners in Northamptonshire. In this busy day and age, especially as builders or business owners of similar trades, it's easy to get wrapped up in daily activities, and give your marketing a back seat priority. The problem is, with so much competition in the world, in order to attract and establish new customers and stand out from other local...
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As a business owner, you know that the first thing that someone will see is your logo - the face of your company. We also know that first impressions last - you don't get a second chance! We cannot express enough the importance of branding, and a large part of this (but not all by far) is your logo. Here are just some of the benefits of having a...
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You may or may not have noticed, but there have been some recent changes with how your search results are shown on Google…but what does this actually mean for businesses and marketers? The good news is, that to an extent you can control how you let this affect your business depending on how you deal with the change. If you are a marketer you will already...
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Have a great news story to promote your company but are unsure of how to get it out to the press? Don't worry, we can help with our press release services for small businesses. DP Marketing Communications offer a press release writing and distribution service for businesses that understand the power of the media and the benefits that it holds to improving awareness with your target audience. We have...
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With the internet constantly evolving, new and innovative methods of marketing and advertising are being called into question. There will always be new ways to reach a larger audience however one untapped resource that most businesses forget to include in their marketing strategy is video marketing. Video marketing is a powerful way to not only advertise products but also drive traffic to your website. Here is...
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