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Author: Daniella

05 May

No excuses! Survivors campaign targets young women to check for ovarian cancer signs – Press Release

DP Marketing Communications are dedicated to supporting good causes, especially when they are close to our hearts. Here is our latest international campaign press release for World Ovarian Cancer Day 2022 #WOCD2022 - Ovarian cancer patients co-ordinate global campaign to encourage earlier diagnosis in younger women- New online tool launched to check the 10 most common symptoms- Campaign launched to coincide with World Ovarian Cancer Day...

07 Sep

How has the rise of ecommerce shaped the future of packaging?

in Branding, Ideas

The accelerated growth of ecommerce since the first lockdown of 2020 has made packaging a far more important and noticeable part of our shopping experiences. This has been a challenge to businesses of all sizes in terms of packaging shortages, delivery methods, wastage, and costs, but there are a number of opportunities for companies to disrupt old norms and take packaging in new, sustainable directions,...

15 Jul

How to spot a poorly converting website and how to fix it

in Digital Marketing, Technology, Website

Understanding if your website is converting well or not is a complicated business. Throwing your marketing budget at the home page can make it look pretty. Pouring over your content can gain great SEO rankings. And delivering preppy promotion can see your traffic increasing. But that doesn’t automatically mean your website conversion rate will be good. If you’ve invested lots in the above, and your conversion rate...

07 Jul

Don’t know what to include on your landing page?

in Digital Marketing, Marketing Advice, Website

A good landing page should contain a few key components to help convert visitors into customers. We've pulled together a handy list of things to have in mind when thinking about your structure. What Problem are you Solving? Nobody will get involved if they don't think they need to. Your offering should solve a problem for your audience, and you should make this clear in your headline. How...

08 May

Northampton based marketing agency supports Ovarian Cancer Awareness Piccadilly & Times Square billboard campaign

Northampton based agency DP Marketing Communications are proud to have supported international charity Cure our Ovarian Cancer with an international awareness campaign on Ovarian Cancer Day (the 8th of May) Women with (or in recovery from) ovarian cancer in the UK joined forces with others in New Zealand and the United States to organise an international billboard campaign to draw attention to a disease that lacks...

12 Apr

Digital ads behaving weird? This might be why.

in Digital Marketing, Marketing News, Mobile

Apple’s tracking policy: what does it mean for platforms, advertisers and you? With iOS 14, Apple announced a key new privacy feature: the ability to opt-out of third-party tracking while using apps on their iOS devices, as well as Apple TV. This has huge implications for advertisers: if users opt-out on mass and can no longer be tracked. Here we ask ourselves how can data be...

12 Apr

A Logo is not a Brand (and our secrets on how to build one)

in Branding, Ideas, Marketing Advice

A Logo is not a Brand So, you've decided to start a business - hurrah! It's time to start working on your branding so you can get the word out there and get those exhilarating first few sales. We're guessing that you've already got a logo, or if not, you've definitely put some thought into what your logo will look like. But trust us when we say...

10 Feb

Can’t trade? Why you SHOULD be looking at your marketing.

in Digital Marketing, Marketing Advice, Website

With 2020 firmly under our belts we have already weathered a large storm in business after last year's on-and-off, open-or-not-open way of working. To top it off, Brexit has had implications on some of us too. But what should you do to help your business when you can't trade? Heading into 2021 we are all hoping for the better days. But while many are battening down...

17 Jan

The benefits of hiring a remote marketing team instead of one marketing manager

in Digital Marketing, Marketing Advice

If you are looking to implement a solid marketing strategy in 2021, you may be considering hiring a dedicated marketing manager. After all, you’re a forward-thinking business owner who wants to reap the rewards that an intelligent marketing strategy provides. And we applaud you for that. But before you spend your time writing a job description, sifting through CVs and interviewing candidates, have you considered the benefits...

29 Aug

Marketing Case Study – Events

in Case Study, Events, Marketing Advice

Cheltenham Balloon Fiesta “We can’t thank the DP Marketing Communications team enough for all their hard work and dedication. For a first event, we couldn’t have been happier with the response from the local community and we are looking forward to a bigger and better year building upon the work that has already been done.”David Bailey Our task The organisers of the event contacted us for help advertising...

How do i launch my own product gif

23 Aug

10 Top Tips for Launching a Product

in Digital Marketing, Ideas, Promotions

Thinking about launching a product? We speak to a lot of business owners that are keen to launch products but just don't know how to do it. We thought we would share a few of our top tips with you. 🔧Always fix a problem for your customers with your product not just because you think it will be cool to have one. 👨‍👩‍👧‍👦You need to know more than...

25 May

What could a bounce back loan do for your business?

in Ideas, Marketing Advice, Technology

The elephant in the room So, we all know that times are strange and things are uncertain. It seems COVID-19 has turned parts of the world upside down. Some business owners saw an opportunity for growth and grabbed it fast...

20 May

Keep your business one step ahead of coronavirus

in Marketing Advice, Technology, Website

Get an online presence FAST! We always presumed that a viral infection on a global scale would involve hordes of zombies wandering the street. Maybe we watch too many movies. But while the current coronavirus pandemic may not have been caused by the extras of ‘Thriller’, it is sadly true to say that COVID-19 is going to have a dramatic impact on the lives of everyone in the...

15 Apr

Is it wrong to make money during the coronavirus pandemic?

in Marketing News, Uncategorized

The start of 2020 was full of hope and promise, businesses booming and the idea of making this year ‘your year’. It’s Spring and coronavirus has had a huge impact on businesses and individuals. It has left many of us wondering how we are going to survive the rest of the year. A lot of us have been left confused, uncertain and concerned. However, both human...

15 Apr

Working from Home – Top tips from the Agency

in Virtual Working

As many of us make the transition to working from home over the next few weeks, we thought we would put together some of our top tips from our team of experienced remote workers. DP Marketing Communications has been pioneering the virtual business since 2015 and we have learnt some brilliant ways to stay focused when you need to work from home, from focus, organisation and creating...

06 Apr

Why isn’t your website converting?

Getting a new website is a really exciting time, the work that has gone into producing this all singing and dancing website that will really showcase what your company has to offer. The launch day has arrived...

17 Dec

Still no 2020 Marketing Plan? Eeek, what can I do?

in Marketing Advice

2020 is just around the corner. For savvy business owners, that means one thing — it’s time to make a business growth and marketing plan. Despite the cool retro gaming imagery we have used in this post, it's NOT a game. After all, defining the success of your business for the next year is pretty important to you, right? Without a defined, realistic and consistent strategy, your...

25 Oct

Not all websites are rated equally – but why?

As a business owner it is important that your website not only looks good, but it converts. In our industry, we work with a lot of small businesses and SMEs. So we see a LOT of websites...

Interactive Marketing

21 Oct

Reach More Customers with Interactive Marketing

in Digital Marketing, Ideas, Innovation, Marketing Advice, Technology, Website

If your business was a mythical animal, what would it be? [caption id="attachment_4820" align="aligncenter" width="873"] We'd be a unicorn! What about you?[/caption] Your answer here doesn't matter. What does matter is that you're thinking about it. You want to tell us about your business. We've got your attention. It's pretty amazing how a simple question can immediately grab a reader's focus. And most people love to tell you about...

10 Aug

How to make a big bang with a small marketing budget

in Marketing Advice

Working with a small marketing budget Creating some noise about your product or services, when you’re a small business with a tiny marketing budget, can seem like an impossible task. If it isn’t bad enough that you and your small team are already running around, juggling multiple tasks, it’s now becoming increasingly common for lead generating marketing activity to come with hefty price tags attached too. But don’t...

25 Jun

How a small marketing team can achieve more (in less time)

in Ideas, Marketing Advice

Many of us have been there. Working valiantly and tirelessly as a solopreneur, a lone marketeer or as one of a (very) small marketing team. Slicing through thick ‘to do’ lists like melting butter. One minute you're a social media saviour. The next, a copying writing king. Then you're email enabler and monitoring monster. several times a day, and back again. With your specialisms including everything and...

03 Jun

Is it time to outsource your marketing department?

in Ideas, Marketing Advice

Being a small business owner is tough. Chances are, you have an ever changing market and sky high workload. So juggling, plate spinning and different-hat-wearing skills are essential. Sometimes, you get so caught up in keeping all the plates spinning that you forget to realise, every now and then, we all need a little help. When the lightbulb moment does hit, most small businesses try to solve the...

15 May

Unlock the storytelling potential of your About Us page

in Digital Marketing, Ideas, Marketing Advice, Website

Once upon a time, the modest About Us page could only be found in the footer of a website. Its only content, a simple copy and paste of a company’s mission and vision statements. An afterthought. An obligation. A distraction from design. But thank Google, those times have changed and the age of captivating content born. And with it, the simple About Us page transformed from a...

08 May

Contact Us Pages to Boost Your Business

in Digital Marketing, Ideas, Marketing Advice, Website

How to make the most of your Contact Us web page When developing a new website, it’s fair to say that the humble ‘Contact Us’ page probably gets a little sidelined. Relegated to the subs bench, while its snazzy home, product and service page friends get all the creative action. After all, it doesn’t need a lot of time and effort, you just need some basic contact...

05 Apr

Why Isn’t Your Product Selling?

in Ideas, Marketing Advice

So, you had a great idea and got all excited, using your years of experience to develop a totally awesome product. You launch it and sit back, waiting for the £££’s to come in, but much to your surprise...

19 Mar

Boost Your Failing FACEBOOK ADS!

in Digital Marketing

Boost Failing Facebook Ads! The Offer or Lead Magnet If your offer isn't right for the audience, no amount of persistance is going to make it work. You can't force people to be interested and quite often, it's not what business owners think that they want! The key is to understand the audience combined with the kind of offers that work on Facebook (remember, what works for...

15 Feb

What are mood boards, and how can you make one?

in Branding, Design, Ideas, Marketing Advice

Mood boards tell us who you are Whether you're a start-up or a well-established business, it's important that you have a strong brand identity. Not only does it help your customers recognise you, but it also lets them know your personality. Most business owners can already picture the personality of their business, and we're here to turn that vision into a reality. But how do we get it out of...

15 Dec

Boost sales through Christmas & New Year

in Marketing News

It's nearly here so here are our top 5 festive marketing hacks to get pulses racing and Christmas cash flowing! It's nearly time to hit the snooze button and take a well deserved Christmas break. Let's break out the fizz, enjoy delicious food and spend time with our nearest and dearest. We know business doesn't stop for the holidays and although the main office will be closed from the 21st...

11 Nov

Getting the BOOM in your brand

in Branding, Design, Ideas, Marketing Advice

Branding… We see it everywhere, from logos, colours, font, images, sound and - in some cases - smell. Good branding means your customers can identify you almost anywhere, with any sense. We don’t know about you, but if we smell a Lush store, we're immediately daydreaming of a pink, glittery bath. BUT here’s the surprise: branding isn’t a competitive advantage, it’s an asset. It can be...

22 Oct

We are Finalists at the Northamptonshire Business Awards!

in Awards, Innovation, News

Here at DP Marketing Communications HQ, we're squealing with delight...

Customer Segmentation

11 Oct

Customer segmentation to create successful campaigns

in Digital Marketing, Marketing Advice, Technology

How customer segmentation works We know that we seem to harp on about this all the time, but knowing what makes your customers tick really is key to successful marketing. However, with a diverse customer base with different desires and pain points, how can you speak to them all? This is where customer segmentation comes in.By splitting up your audience, you can create marketing campaigns that speak...

10 Oct

What kind of customer loyalty schemes work for small businesses?

in Digital Marketing, Ideas, Innovation, Technology, Uncategorized, Website

Stop having one-night stands with your clients! Getting customer loyalty is a bit like dating on Tinder. You've carefully presented your winning personality to hook in your customer, and your sales pitch has teased them into going on that all-important first date. All that hard work marketing yourself has finally paid off. As far as you're concerned, it's love at first sight. But your date is distracted and fickle....

27 Sep

Cheap logo design? Why ‘pre-made’ logos are a bad idea.

This article goes out to anyone looking at logo design right now. We have noticed a lot of adverts in Facebook business groups for 'pre-made' logos where you just add your business name to the design. This is flagging up BIG warning signs to us that we wanted to share an important message with anyone starting up a business. Three reasons why...

Split Testing Pineapples

06 Sep

Split testing ideas to boost conversions

in Digital Marketing, Marketing Advice, Technology, Website

What is split testing, anyway? Split testing, or A/B testing, is a method to increase sales from your marketing activity. Essentially, it means creating multiple versions of your ad, website, or landing page to show your audience. Then, you can identify and use the version that won the most sales for your business (the highest conversion rate). It really is that simple! And it's effective, too. While it's true that the...

03 Sep

Why sometimes even a slick looking website fails

in Design, Digital Marketing, Marketing Advice, Website

Why don't all well-designed websites convert? So...

pay per click google

09 Aug

10 Reasons why you need a pay per click campaign

in Digital Marketing, Marketing Advice, Technology

So, what exactly is pay per click? Pay per click, or PPC as we refer to it here, is a type of sponsored online advertising. With pay per click, you can promote your business in search engines or on high traffic websites. It is designed to increase traffic to your website, generate leads, and drive sales. Think about it...

31 Jul

An Important Update from DP Marketing Communications

in News

A Message from our Marketing Director "When I launched DP Marketing Communications, I was working with a small number of people and a few local clients. What started out as a small, modest company, has grown into a large virtual agency. Our team has expanded to over 30. Each brings their own skills and expertise that has increased our offerings to clients. I'm proud of what we've achieved,...

Online marketing

16 Jul

Making the most of your landing page

in Digital Marketing, Marketing Advice, Technology, Website

What makes a great landing page? It is becoming increasingly common for small businesses to create a residual income through online marketing. One way to do this is to create a landing page or lead page to sell a product or service. We see many business owners who have taken the initiative to create a landing page on their website. Some of them find visitors don't...

26 Jun

Restaurant owners, lets get those creative juices flowing!

in Design, Ideas, Innovation, Marketing Advice, Marketing News, Services, Website

As a restaurant or café owner you have probably spent a lot of time and investment in finding talented chefs and perfecting your menu options. You've planned your décor to provide just the right kind of ambiance and if your customers are enjoying your food, your're halfway there – but if business is slow and you want to attract new diners, read on… Bring in the experts Just because you're...

10 May

Anyone can build a website these days… right?

in Design, Marketing Advice, Services, Technology, Website

Anyone can build a website – right? When it comes to building a website, many companies and individuals can claim to set up your website for minimal costs, publishing it live for the world to see within hours. Amazing right? Wrong! A website is an investment, a business shopfront and with savvier than ever consumers, it needs to be not only aesthetically appealing but highly effective at...

30 Apr

11 Facts about SEO that small businesses should be aware of

in Digital Marketing

11 Facts about SEO that small businesses should be aware of If you are a small business owner, we appreciate that you are probably going to hate talking about SEO. We hear this a lot! To most business owners it is seen as a confusing digital headache. Whilst it is a complex beast, it definitely isn't something that should be ignored because it is not understood. Below...

07 Feb

8 Things to Consider for your New Logo Design

in Design, Uncategorized

Get the perfect new logo with our top tips When it comes to logo design, many business owners (or aspiring business owners) simply don’t put enough thought into it and hire a low-cost designer without thinking about the importance of brand identity and marketing strategy. After all, how important can a logo be? It just needs to look good doesn’t it? Wrong. It’s massively important! It actually...

Web Maintenance Flyer

09 Jan

Online Security for Small Business Owners in 2018

in Innovation, Marketing Advice, Services, Technology, Uncategorized, Website

Do I need to worry about online security? It’s easy to assume that small businesses aren’t at risk from cyber attacks and security threats. After all, who'd want to target a small business when there are competitors with millions of customers? Sadly, this isn’t the case. Small businesses are at risk of online security breaches and hackers, simply because they are usually an easy target. You...

decisions

09 Jan

Top 8 reasons why startups fail

in Marketing Advice, Sustainable, Trends

Top 8 Reasons Why Startups Fail Starting a new business venture is exciting, empowering, and incredibly nerve-wracking! Unfortunately, not all startups are successful - in fact, 90% of them fail. Your first year is absolutely crucial for getting everything in place to make your startup business a success. Luckily, recent research by CB Insights gives us the top reasons why startups fail...

20 Dec

Why choose marketing intelligence over a cheap website developer?

in Marketing Advice, Technology, Uncategorized, Website

Marketing intelligence for your website vs cheap website developers So...

04 Sep

Free Marketing Strategy and Planning Sessions from DP Marketing Communications

in Marketing Advice, Services

Grow your business with a FREE Marketing Strategy Session We believe that an effective marketing strategy is the most crucial aspect of growing your business. Even the most unique product or service won't get far if no one knows about it! And without a targeted marketing plan, advertising your business can become very expensive for very little return. There are a HUGE number of options out there...

Business mobile app

09 Aug

Why you need a business mobile app

in Innovation, Marketing Advice, Mobile

Show you mean business with a business mobile app Did you know that around 37 million people in the UK own a smartphone, and a third of them reach for their phone within five minutes of waking up? With such a huge audience, it's no wonder businesses are turning to business mobile apps to generate leads, build brand loyalty, and streamline their processes. But why should...

01 Aug

SEO for SME’s – 5 Reasons to invest

in Ideas, Innovation, Marketing Advice, Services

What is SEO anyway? SEO (Search Engine Optimisation) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. Or, in layman's terms, getting highly ranked by Google so you can be found easily by people looking for your products or services. SEO for SMEs As an SME, you're in the process of building your business. You need a regular...

National Puppy Day

28 Jul

A list of random UK holidays to celebrate on social media (and some important ones too!)

in Ideas, Innovation, Marketing Advice, Uncategorized

On Social Media Content is King Finding new and exciting things to post on social media all year round can be a big challenge. If you are running a business and managing your social media accounts, it becomes even more difficult. They say that content is king because content is how you are able to engage with new audiences and share information about your brand. However,...

19 Jul

What if you get burgled??

in Marketing Advice, Marketing News, Services, Website

Keep your business protected You’ve poured blood, sweat, and tears into it. Spent hours and hours and hours looking at every detail to make it perfect. You’ve paid experts to make it exactly how you want it to be. It contains all that you hold dear.Then one night, when nobody is looking, someone breaks in, takes anything of any monetary value and trashes the rest.You are...

19 Feb

Time for a Brand Refresh?

in Marketing Advice, Uncategorized

Spring clean your brand The Spring has Sprung (Hopefully…. Almost – what can we say? We’re optimists!)! Out with the old, in with the new – time to evaluate what your branding is saying about you. Here is a great check list to ensure you are keeping your brand fresh, up-to-date and in the minds of your customers. It’s always a challenge, but one not to...

DP Marketing Communications New Brochure cover

01 Feb

New Year, New Brochure!

in Catalogue, Uncategorized

We know, it’s been 2017 for a month now but we have been polishing out latest addition to the DP Marketing Communications family… Our brand spanking new, totally awesome, the bees knees DP Marketing Communications Brochure!Its full of lovely info – all about us, why you should use us (because we know what we’re doing and we want to make sure you get a full...

DP MArketing Communications Marketing Funnel image

01 Feb

Why do I need a marketing funnel and what is it anyway?

in Marketing Advice, Uncategorized

Marketing what? What is it? Nothing scary! Don’t worry! Quite simply, a marketing funnel is the set of steps in a marketing process. Every business has them, although some are more complex than others. The more each step of the process is optimised for the customer and the business, the more your sales and customer referrals will increase.Your funnel is the journey a person takes from being...

07 Jan

How to promote your business video on YouTube

in Marketing Advice, Uncategorized, Video Marketing

Embrace the power of video We are assuming of course you already have one! If not, either shoot one yourself or get in touch with us www.dpmarketingcommunications.com and we can help you with that - for as little as £25 for an intro video.Anyway, now you have your beautiful video, all about your lovely business, what do you do with it? Step 1 Set up your YouTube channel...

29 Dec

Looking to outsource your marketing department?

in Marketing Advice, Services

Why every business needs marketing In today’s society, every business needs marketing. Well, ok, you don’t but you can guarantee that your competitors will be adopting marketing techniques and planning their marketing objectives and strategies and if they are and you’re not…. Well, we’ll let you do the maths.But employing people is timely and costly and how do you even know that the person you’re employing...

24 Dec

Merry Christmas To All

in Uncategorized

We would like to wish everyone a very Merry Christmas and a Fantastic 2017.We are now closed until the 5th of January 2017 when we will be back with some cracking new campaigns, loads of fresh ideas and some excellent new marketing strategy and planning sessions.[video width="1920" height="1080" mp4="https://www.dpmarketingcommunications.com/wp-content/uploads/2016/12/Animation-1-18839605.mp4"][/video]...

16 Dec

Do I need a PR list of 380+ Health & Wellness Editorial Contacts?

Why aren't my Health & Wellness articles getting read? It's safe to say that Wellness is a popular topics in this day and age. It seems like everyone has a wellness blog these days, doesn’t it? Well, there is a good reason why...

15 Dec

Time is running out – have you completed your 2017 Marketing Plan yet?

in Marketing Advice

But we haven’t had Christmas yet!! It’s still 2016!! Yes, yes, but if you want to be effective in 2017, the marketing planning needs to start now. It’s already pretty late to start planning!Luckily for you DP Marketing Communications offer a FREE 2017 Marketing Strategy SessionHere is our plucky little info guide to explain why you need to plan and what to do!BudgetHave...

15 Nov

Arrival of the Christmas Catalogue!

in Catalogue, Print

It's starting to look a lot like Printmas...

07 Nov

Building Community: You’ll Thank Us Later (and for the Rest of Your Life!)

in Marketing Advice

FREE 6-month Marketing Plan for Builders, Contractors and Small Business Owners in Northamptonshire. In this busy day and age, especially as builders or business owners of similar trades, it's easy to get wrapped up in daily activities, and give your marketing a back seat priority. The problem is, with so much competition in the world, in order to attract and establish new customers and stand out from other local...

24 Oct

The Importance of Branding: Your Business Needs a Logo

in Design, Marketing Advice

As a business owner, you know that the first thing that someone will see is your logo - the face of your company. We also know that first impressions last - you don't get a second chance! We cannot express enough the importance of branding, and a large part of this (but not all by far) is your logo. Here are just some of the benefits of having a...

28 Sep

7 Reasons Why You Need a Professional Email Signature

in Design, Services

Would you scribble your name and number on a scrap piece of paper and hand it to a prospective client? Of course you wouldn't! So why would you settle for less than the best for your business by having a sub-standard Email Signature? Your email signature is no less important than a Business Card and is a direct reflection of your business and your professionalism, and...

The Mayor of Northampton

06 Jul

Glittery Beards Raise £5,000 for Alzheimer’s Research UK

in Charity, Events, Ideas, Marketing News

Glittery Beards Raise £5,000 for Alzheimer’s Research UK On Saturday 2nd July 2016 hundreds of people crowded round the DP Marketing Communications stand at Northampton Town Festival on the Racecourse in Northampton for the Glitter-beard-athon Fundraistravaganza. Created by Daniella Paolozzi, Director of the marketing agency and assisted by her team of glitter fairies ready to sparkle the beards of men from all over the region and further, to...

21 Apr

Just How Does Google Removing the Ads on the Right-hand Side of Search Results Affect Us?

in Marketing News

You may or may not have noticed, but there have been some recent changes with how your search results are shown on Google…but what does this actually mean for businesses and marketers? The good news is, that to an extent you can control how you let this affect your business depending on how you deal with the change. If you are a marketer you will already...

21 Mar

DP Marketing Communications Fight Alzheimer’s With Glitter!

WANTED – MEN WITH BEARDS AVAILABLE ON THE 2nd OF JULY 2016!We are excited to announce that DP Marketing Communications are spreading a bit of sparkly joy at Northampton Town Festival and will be getting the beard oil and glitter out, whilst organising a Glitter-Beard-Athon Fundraistravaganza to raise money for Alzheimer’s Research UK.There is currently an application to set a world record for the most amount...

20 Mar

Harness the Power of PR with our Press Release Services

Have a great news story to promote your company but are unsure of how to get it out to the press? Don't worry, we can help with our press release services for small businesses. DP Marketing Communications offer a press release writing and distribution service for businesses that understand the power of the media and the benefits that it holds to improving awareness with your target audience. We have...

18 Mar

25 Amazing Video Marketing Statistics

1. Videos Increase People’s Understanding Of Your Product Or Service by 74% 2. YouTube Is The Number Two Search Engine In The World 3. A Third Of All Online Activity Is Spent Watching Video 4. The Average Internet User Is Exposed To An Average Of 32.2 Videos In A Month 5. Every Day 100 Million Internet Users Watch An Online Video 6. 50% Of Users Watch Business Related Videos On...

18 Mar

Why is Video Marketing So Powerful?

With the internet constantly evolving, new and innovative methods of marketing and advertising are being called into question. There will always be new ways to reach a larger audience however one untapped resource that most businesses forget to include in their marketing strategy is video marketing. Video marketing is a powerful way to not only advertise products but also drive traffic to your website. Here is...

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